Released on = July 23, 2007, 3:02 pm

Press Release Author = Candice Cook, IDX, Inc.

Industry = Real Estate

Press Release Summary = IDX Broker promotes traffic to Jeff Gowland\'s real estate
services in Pasadena, by giving consumers the ability to search property listings
from the Pasadena Foothill Association of Realtors

Press Release Body = July 23, 2007

EUGENE, ORE. - IDX, Inc.'s network of real estate professionals using IDX Broker now
includes Jeff Gowland of Dickson Podley Realtors, making thousands of listings from
the Pasadena Foothill Association of Realtors (PFAR) previously available only to
realtors, accessible to consumers.

IDX Broker functions to extract and present data from the Pasadena Foothill
Association of Realtors to Jeff Gowland's website. This streamlined integration of
PFAR data with the website is attractive to consumers, encouraging higher rates of
direct traffic and increasing client retention - both factors which directly
increase leads for his business. These added features of IDX Broker benefit
consumers by giving them search tools, the ability to sign up for automatic email
updates, and listings and search saving capabilities. Jeff Gowland benefits as well
from the increase in leads, as well as from using the lead management utility,
detailed traffic reporting, and customization options for the layout and design of
his site.

About Jeff Gowland
Jeff Gowland is proud to provide high quality informational services to real estate
consumers in the Pasadena, California area. He offers answers to questions unasked,
pertinent to buying and selling decisions across a wide range of real estate
transactions and property types. His website even furnishes a real estate library,
providing over 150 articles for use by current and prospective clients.

About IDX, Inc.
Based in Eugene, Oregon and nationally known as a leading provider of real estate
search applications. IDX Broker is IDX, Inc.'s principle real estate software
utility. This easy to manage and customizable software helps real estate
professionals display home listing data from their multiple listing service (MLS) on
their individual and/or office websites. For more information on the services
provided by IDX, Inc., please visit www.idxbroker.com.


Web Site = http://www.idxbroker.com

Contact Details = IDX, Inc.
PO BOX 71866
Eugene, Oregon 97401
800-421-9668
www.idxbroker.com